Rreview summary
4.8
(11731 Reviews)

Like other purple shampoos, this one leaves the hair a little dry after use. I only use it once a week. The smell is tolerable, not unpleasant but has a scent that is to be expected with a purple shampoo. But it does a great job at keeping my blonde closer to a white. Is it better than cheaper purple shampoos? Not necessarily, but it does work and the smell isn?t unpleasant.